Why? Because people expect to buy from an email, they are already predisposed to look for offers, find interesting products and interact with emails.
In 2013, the Direct Marketing Association reported that 66% of consumers have made a purchase online as a result of an email marketing message.
Since the advent of smartphones, most consumers check their emails at least once per day and will click on multiple links through to websites, new content and landing pages. However, because of the sheer volume of emails, you must be smarter then the next guy in how you interact with your audience.
Data is still at the heart of effective email marketing campaigns, which is why we take the responsibility off your hands, and manage all the data we use internally.
Good quality data will mean that it is possible to create targeted segments of your customers for focused campaigns that are based on specific interests or where your customers are in the sales process.
We also create lead nurture email newsletters for long term customer engagement or direct response campaign emails to drive immediate results.
However you want to talk to your customers, we’ll be your voice.