HOW WE DO IT

HOW WE DO IT

WRITE
Content is king, and any piece of writing associated with your business needs to engage, inform and impress your customers in the right way. The dedicated writing team at GoldSand Digital has experience in leveraging content in a way that markets and enhances the key selling points of its clients as well as their products or services. Marketing has been starved of effective writing for too long, and today businesses are realising that well-written, exciting content is unbeatable when it comes to digital campaigns. Whether it’s for a digital magazine, a blog or email marketing campaign, the team of trained, professional writers at GoldSand Digital have the skills and know-how to get to the heart of the matter and produce content that represents you in the best light possible.
MARKET
Where’s the value in creating amazing work, if only a handful of people see the final product? Here at GoldSand Digital we have watertight marketing systems in place, and we regularly uncover the very latest social tools and digital platforms that allow us to shout as loud as possible about our client’s new digital campaign. GSD has a dedicated Campaign Manager, who dedicates his time to working out new ways in which to push your content out as far as possible, and appeal to new customers in new markets.
From email marketing campaigns to Facebook, Twitter, Linkedin and Pinterest, our campaigns are marketed in the right place, to the right people, at the right time, for the very best results.


DESIGN
Passionate designers work closely with the writing team at GoldSand Digital to maximise the effectiveness of the content and ensure it is as visually compelling as the message being delivered. Experts in the likes of InDesign, illustrator and Photoshop, team produce captivating page lay-outs for magazine brochures, infographics and content-led guides that earn the valuable time and attention of potential customers. Our team are adept at absorbing the branding and culture of a company, and producing work that represents and celebrates that culture. Part of the GoldSand Digital culture is to work cohesively across teams, and this means that our designs always reflect the key messages from the writers and, more importantly the objectives of our clients.
REPORT
In the end, we are judged on our results. GoldSand Digital’s writers, designers and campaign managers thrive on the information gathered from our campaigns as they allow them to focus on what your customers spend their time reading, and increase relevant focus the next time around. This data is also crucial to the client. We can tell you who opened your digital magazine, which pages were popular and where potential customers spent the most time. We pass back our easy to read reports, so that you can see the real return on investment from your marketing spend. Reporting is a crucial element of the entire process and the detail we offer ensures our clients get the most value possible from the writing, designing and marketing from GoldSand Digital.