Author: Ingram Sanders

July 15, 2019
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GoldSand Digital has launched its latest edition of Connect, featuring insight from Coralie Fernando, Head of Marketing and Communications at Tiger Recruitment, Luis Rolim, Group Marketing Manager at Phaidon International, and Matt Colley, Digital Marketing Manager at PRS. Dedicated to bringing readers the latest insights and developments from the world of recruitment, the fourth edition of Connect identifies the best routes to market with the help of four authorities in recruitment marketing. It also explores how consultants and marketing teams can work...

July 10, 2019
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Agency partnerships, hiring senior team members and delivering overseas were just some of the topics of conversation on offer at the fourth GoldSand Digital Agency Drinks, which took place last Thursday (4 July) in Clerkenwell. More than 30 representatives from agencies across the UK attended and enjoyed the sunshine and a few drinks with industry partners. From design house Creative Sauce to content agency Gravity Road and financial specialist InvestorComs, there was a broad range of businesses contributing to some interesting...

June 11, 2019
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Swarm, the technological platform and methodology that helps GoldSand Digital’s clients to engage target audience, understand where opportunity lies and grow revenue levels has been recognised with a national award at the UK Content Awards 2019. The award, Best Platform for Content, was awarded to the agency that has shown judges a “revolutionary tool that enables businesses to deliver incredible results”. Businesses across finance, automotive and tech are taking advantage of GoldSand Digital’s Swarm platform which uses journalist-led content to reach new...

May 28, 2019
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AutoInsights, the digital dashboard that provides lead lists and ranks opportunities based on reader behaviour, has been shortlisted in the Best Tracking Technology division in the UK Growth Awards 2019. The awards celebrate “exceptional agencies, tools, website, campaigns and talent that have driven digital growth and sales across all sectors and can demonstrate real and tangible results to the bottom line”. AutoInsights launched in 2018 and sits within GoldSand Digital’s Swarm Marketing Platform. Once content is created and delivered to a database,...

April 29, 2019
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In recognition of its growth across the past 12 months, data-driven methodology and its ability to show clear return on investment, GoldSand Digital has been shortlisted for three industry awards at the UK Content Awards 2019: ROI Content Campaign of the Year Best Platform, Technology for Content Small Content Marketing Agency of the Year The UK Content Awards celebrates excellence in content marketing and rewards agencies and in-house teams creating high quality, valuable content which attracts, informs, engages and retains an...

April 25, 2019
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GoldSand Digital has released a new report exploring how building a strong employer brand can help attract the best talent to an organisation.   Our report features key insights from David Buttress, former CEO of Just Eat, who reveals his experience at the food giant and points towards the financial benefits of being able to attract talent, rather than having to go out and search for it. The report also explores how an effective communication strategy can be used to ensure employees are...

December 20, 2018
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There’s no denying the impact Industry 4.0, commonly referred to as the fourth industrial revolution, has had on a variety of professions, including the recruitment sector. Recruiters and candidates alike now rely on technology more than ever, and that reliance is only set to become ever-greater in the future. Simply put, the fourth industrial revolution refers to the digital transformation that has allowed humans and machines to work more productively together. From the Internet of Things (IoT), to artificial intelligence (AI),...

September 30, 2018
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It probably wouldn’t be a stretch to state that most recruiters have probably experienced negative feedback, at work or in their personal lives, when people find out they work in recruitment. Whether it’s a prospect slamming down the phone, or an acquaintance in the pub rolling their eyes when they hear what you do for a living, the industry’s historically poor image can provoke adverse reactions. Recruiters have been tarnished with a longstanding stereotype of being dishonest, trying to make as...

July 20, 2018
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In our years of working closely with recruitment agencies, we’ve learned many secrets of the trade along the way. One thing that we hear from our recruitment clients time and time again is that, perhaps unexpectedly, the recruitment process contains many parallels with the world of dating. From setting your criteria, to the face-to-face meeting, to the follow up, read on to discover why recruitment and dating have more in common that you realised.   Minimum criteria Everyone has certain things that are non-negotiable...

May 17, 2018
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The GoldSand Digital team has completed a programme of training on GDPR ahead of the upcoming regulation changes. Delivered by David Hudson, Partner at Acuity Legal Limited, the training covered an overview of the updated data regulations, their risks and implications, as well as practical advice on how to remain GDPR-compliant in all aspects of our business. Many thanks to David for an informative and engaging afternoon. The team is excited to embrace the change and be GDPR-ready. The team training has run...

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